At a glance:
15 years in digital consumer design
From games to web3 and back again the programs have changed and the tech has changed but my love for creating great design with great teams hasn’t
5+ years building and leading teams
As a design director on multiple game teams, a focus on finding and developing top talent has always been the key to success in creating great design
4 international teams on 2 continents
Success in building out in house teams and building remote studios
7+ years of high impact consulting
Across clients, I’ve found similar problems with the relationship between company and consultant and HGD was created to systematize the strategies I have employed to overcome them
Big Run Studios
XD Director
2020 - 2021
A mobile game studio start-up founded in 2020
Built and directed a team of experience designers out of Argentina
Defined the UX and UI style and system for all Big Run Studios’ game IPwhich was implemented across 5+ games
Lead development of a rapid UI building framework in Unity so the team could skip wire framing and easily iterate on UX in production, allowing the team to get games to market faster
Branding, character development, game fiction development
Scopely
XD Lead
2017 - 2019
A top mobile game studio known for building games with strong IP partnerships
Lead product design and art direction for a brand new game, Monopoly GO, a head-to-head real-time fast pace adaptation of the classic
Managed a German Based XFN design team of 10 that included UX designers, UI designers, artists, & tech artists
Developed an execution process for rapid iteration and design quality for an intercontinental team
Zynga
XD Lead
2015 - 2017
An industry leading game studio that changed the trajectory of the casual gaming industry and lead the modern perception that everyone is a gamer
Built and managed the Mafia Wars 2 design team from prototype to launch, a mobile MMO with innovative game play built on a beloved Zynga IP
Designed the UX vision, best practices and UI style guides for Mafia Wars 2, later used as references company wide
Maximized team output by driving unification of XFN development from spec to production
Directed art pipe line for marketing, logo and app store assets
UX Designer
2012 - 2015
Promoted multiple times through to XD Lead for product design work on many of Zynga’s marquee titles including Farmville 2, Farmville, Integrated Casino, Bingo
High Gloss Designs:
Founder & CEO
2019 - Today
A boutique design and management consulting studio.
Advise client leadership on design vision and personnel structure
Level-up design teams and their products through UX/UI standards and effective implementation frameworks
Mentor UX & UI designers to be team leaders and drive the design vision forward
Guide art direction and brand development to match the product and target audience
Featured Client Work: (most other client work is under NDA)
Scopely’s Monopoly Go!: #1 mobile game in the world - Complete UX Revamp
“Project Flamethrower”: Snow Removal and Home Services Management App and ERM - Ground Up Dual App Design
Populemetry: Blockchain Backed Prediction Markets App - Ground Up App Design
(Click Hero Image for Work Product for Each Role)